Beliefs Impact Your Sales Success

Steve shares an example of a sales negotiation to demonstrate how a salesperson's beliefs impact the outcome of the deal.

A New Normal in Sales

We are all using a process today. The current process is perfectly designed to create the results we get today - good or bad.

Staying to the Left of the Sales Pendulum

If you're desperate to make a sale happen and try to control the process, you push away the buyer you want to influence and likely prevent the desired outcome.

Negotiating With The Savvy Software Buyer

If you're tired of negotiating theories that don’t hold up against a buyer who holds most of the cards, it's time to learn how to strengthen your position.

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