Beliefs Impact Your Sales Success
Steve shares an example of a sales negotiation to demonstrate how a salesperson's beliefs impact the outcome of the deal.
A New Normal in Sales
We are all using a process today. The current process is perfectly designed to create the results we get today - good or bad.
Staying to the Left of the Sales Pendulum
If you're desperate to make a sale happen and try to control the process, you push away the buyer you want to influence and likely prevent the desired outcome.
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