Those who argue that talent trumps process, point to examples like:

  • Stevie Ray Vaughn, who learned guitar by ear
  • Jim Furyk, who has an unorthodox golf swing
  • Natural salespeople

I humbly suggest, for most sales leaders, it is better to follow the example of:

  • Edgar Degas, who said, “It takes great effort to make it look effortless.”
  • Urban Meyer, who said, “Average leaders have quotes. Good leaders have a plan. Exceptional leaders have a system.”
  • Kevin Greene, COO of Logi Analytics who said, “Behind great performance is great process.”